Adobe AD0-E608 Practice Exams
Last updated on Oct 22,2026- Exam Code: AD0-E608
- Exam Name: Adobe Customer Journey Analytics Business Practitioner Professional
- Certification Provider: Adobe
- Latest update: Oct 22,2026
Which report type is best suited for evaluating customer activity trends over time?
- A . Cohort Analysis Report
- B . Summary Report
- C . Data Distribution Table
- D . Campaign Overlap Report
Your manager wants to see which campaigns drove the most revenue. You create a calculated metric showing total revenue by campaign. However, the results show incorrect totals. After investigation, you discover that campaign events were not mapped.
What should you do next?
- A . Map the correct campaign events to the revenue metric.
- B . Enable cross-channel campaign tracking.
- C . Recreate the calculated metric using campaign event types.
- D . Apply a fallback metric for revenue tracking.
Your marketing team requested a report showing customer purchases broken down by product categories over the last 12 months. After generating the report, you notice that the totals for some months are missing. Upon investigation, you discover that the date range filter was incorrectly set to the last 6 months.
What should you do next?
- A . Update the date range filter to include the last 12 months.
- B . Enable dynamic date ranges in the report.
- C . Create a new calculated metric for monthly purchases.
- D . Reassign the report to a different campaign.
Your company launched a loyalty campaign targeting high-value customers. However, your analysis shows a low engagement rate, despite high traffic from returning customers. Upon investigation, you discover that the eligibility criteria were set incorrectly.
What action should you take?
- A . Adjust the eligibility criteria to target returning customers correctly.
- B . Reassign campaign metrics to the engagement tracking report.
- C . Update calculated metrics definitions.
- D . Enable real-time data syncing for new campaigns.
Which segment configurations should be enabled to track returning customers in Adobe CJA? (Select two.)
- A . Data Ingestion from CRM
- B . Event Type Matching
- C . Identity Resolution Setup
- D . Purchase Event Trigger
What is the first step when analyzing campaign performance data in Adobe CJA?
- A . Apply Data Filters
- B . Assign Campaign Metrics
- C . Enable Real-Time Sync
- D . Define Date Ranges
Which Adobe CJA features support project-level report sharing? (Select two.)
- A . Folder Management
- B . Report Sharing Settings
- C . Campaign Priority Manager
- D . Profile Sync Module
Which key metric should be monitored when evaluating a marketing campaign’s success in driving website traffic?
- A . Page Views
- B . Data Retention Rate
- C . Campaign Sync Logs
- D . Profile Data Access
A company sells large machines and parts and accessories for those machines. They have recently added a how-to video section to their site and want to know which group of users is visiting the video page. An analyst builds the following Venn diagram as part of their analysis.

What conclusion can the analyst draw?
- A . Visitors that view Parts and Accessories pages are more likely to also view the Large Machines page.
- B . Visitors that view Large Machines pages are more likely to also view the How-to Video page.
- C . Visitors that view Parts and Accessories pages are more likely to also view the How-to Video page.
- D . Visitors that view How-to Video pages rarely visit Large Machines pages.
Which filters help refine data analysis in Adobe CJA? (Select two.)
- A . Event Filters
- B . Metric Filters
- C . Campaign Delivery Rules
- D . Identity Stitching Settings