Adobe AD0-E608 Practice Exams
Last updated on Oct 22,2026- Exam Code: AD0-E608
- Exam Name: Adobe Customer Journey Analytics Business Practitioner Professional
- Certification Provider: Adobe
- Latest update: Oct 22,2026
A report requires you to build an audience of web visitors that viewed the Checkout page, then afterward went to the Cart page in a single session.
Which of the following filters will output the correct audience?
A)

B)

C)

- A . Option A
- B . Option B
- C . Option C
A marketer wants to know how well her brand awareness campaigns are performing at bringing in new customers.
Which calculated metric would provide the most insight on their performance?
A)

B)

C)

- A . Option A
- B . Option B
- C . Option C
Which features ensure effective reporting in Adobe CJA for multi-channel campaign tracking? (Select two.)
- A . Data Source Linking
- B . Profile Merge Rules
- C . Campaign Priority Setup
- D . Identity Stitching
You have been asked to build a project showing website KPIs for your client, a large retail pet supply company.
Which metrics should be included as Key Performance Indicators for online retailers?
- A . Clickthrough Rate, Form Submissions, Ad Impressions
- B . Email Sends, Video Views, Bounce Rate
- C . Bounce Rate, Page Velocity, Time on Site
- D . Orders, Revenue, Cart Additions
Which visualization do you use to analyze progression against user-defined goal ranges?
- A . Bullet graph
- B . Line
- C . Area
- D . Histogram
A non-admin CJA user needs to share a newly created report with a specific user group to which they belong. This group needs edit access for the report.
What is the most effective way to do this?
- A . Grant edit access to each individual user.
- B . Put the report in the Company folder.
- C . Grant edit access to the specific user group.
- D . Share the report through email only.
Which visualization is best suited for tracking customer purchase trends over time in Adobe Customer Journey Analytics?
- A . Bar Chart
- B . Line Chart
- C . Scatter Plot
- D . Summary Table
In order to perform a non-time based calculated Cohort Analysis report, which Cohort inclusion setting criteria should you select?
- A . Rolling Calculation
- B . Conversion Metric Cohort
- C . Latency Table
- D . Custom Dimension Cohort
A marketer for a retail company sets the attribution model for a dimension to “First Touch."
Why would a “First Touch” attribution model be used?
- A . To understand effective touchpoints for conversion
- B . To understand effective touchpoints for brand awareness
- C . To understand effective touchpoints for content velocity
- D . To understand effective touchpoints for customer retention
Your sales team requested daily product sales reports segmented by regions. After setting up automated reports, they receive reports without regional breakdowns. Upon review, you find that the "Region" filter was not applied.
What should you do next?
- A . Apply the "Region" filter and reschedule the report.
- B . Increase the report delivery frequency.
- C . Enable advanced data processing for regional segmentation.
- D . Update the calculated metrics definition.